Alpine and Lotus to Study Joint Development of an Electric Sports Car as Groupe Renault Restructures

Ken Zino of AutoInformed.com on Lotus and Alpine JV

Voila’.

Groupe Renault and Group Lotus have signed a memorandum of understanding to study the joint development of an electric sports car. A feasibility study for the joint engineering, design and development of an EV sports car will also explore the development of a joint services offer combining their engineering expertise to use Alpine’s motorsport platform covering Formula One to Formula E and Endurance racing is also under study.

It’s a strange twist when French and English performance car purveyors with winning race teams find themselves cooperating. This also comes as the so-called *Renaulution plan that aims to restore Groupe Renault’s competitiveness based on return, not sales or market share was approved in Boulogne-Billancourt by the Board of Directors this morning,

“This collaboration along with our transformation mark the beginning of a new era in which we’ll be taking the Alpine name and line-up to the future. We’re putting F1 at the heart of our business, leveraging our in-house expertise and best-in-class partners such as Lotus to inject our cars with leading-edge performance, technology and motorization,” said Laurent Rossi, CEO Alpine. He is currently peddling, err vendez,  the new A110, a sports car.

*Renaulution

This strategic plan has 3 phases that are launched in parallel:

  • “Resurrection”, running up to 2023, will focus on margin and cash generation recovery,
  • “Renovation”, spanning up to 2025, will see renewed and enriched line-ups, feeding brand’s profitability,
  • “Revolution” from 2025 and onward, will pivot the business model to tech, energy and mobility; making Groupe Renault a front-runner in the value chain of new mobility.

About Ken Zino

Ken Zino is an auto industry veteran with global experience in print, broadcast and electronic media. He has auto testing, marketing, public relations and communications expertise garnered while working in Asia, Europe and the U.S.
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