Category Archives: marketing

Ford Introduces Two Taxis with Hybrid and Diesel Powertrains

The van-like Taxi seats five with a flexible interior. It has more than 60 cubic-feet of cargo volume behind the second row, more than the Nissan NV200 Taxi , which beat it to market years ago. Continue reading

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Avalon Amplifies Its Sound with JBL, Dynamometers

The newest Toyota sedan – already known for its quietness- and the modern facility represent a heightened level of cooperation between Toyota and suppliers by working from concept to roll out of a vehicle. Again, this is standard industry practice. Continue reading

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Cadillac, Acura Win in Detroit on Belle Isle Streets

In the GTD class, Katherine Legge and Meyer Shank Racing successfully repeated their class win here from one year ago, but with Mario Farnbacher joining the lineup in the #86 Acura NSX GT3. Starting second, Legge unsuccessfully challenged the leading Lamborghini of Bryan Sellers throughout the first 40 minutes. Meanwhile, Justin Marks ran a close third in the #93 MSR Acura. Continue reading

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Vehicle Average Loan, Monthly Payment at Record Highs

The population segments hurt most are subprime and deep subprime consumers. The percentage of new vehicle loans to subprime and deep subprime consumers has decreased 8.4% and 14.1%, respectively. The percentage of new vehicle loans to prime and super prime consumers has reached 73.4%, the highest Q1 level since 2012. Experian says it’s a sign that some lenders have become more risk-averse. Continue reading

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Transformation to Mobility Company? Ford Returns to Detroit.

As part of an $11.1 billion investment in global electric vehicles announced earlier this year, Ford says it will sell electrified vehicles that “offer exciting experiences and enhanced capabilities based on what people need and want – including the all-new Mustang-inspired battery-electric SUV in 2020.” Continue reading

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Drinking the Electrolyte? Audi Plans to Sell 800K EVs in 2025

This regulation-prompted strategy – searching for an advantage and customers – means every third buyer or leasee would take an e-model by the middle of the next decade – customers who have thus far shunned driving “green vehicles” at this level. During 2017 Audi sold 1.9 million vehicles globally. Do the math and that means a huge shift in the market. In the U.S. during 2017 Audi sold 227,000 vehicles. Continue reading

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FCA US April Sales Sees Trucks and Namesake Brands Decline

The brands* the company is named after Fiat and Chrysler both posted huge declines. Sales of Fiat vehicles declined 45 percent to 1,404 vehicles. Chrysler brand total sales fell 18 percent in April to 14,189 vehicles compared with the same month a year ago. The Chrysler Pacifica minivan posted a 5 percent retail sales increase to 7,864 vehicles. Continue reading

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Ecstasy and SUVs – Rolls-Royce to Launch Cullinan Tomorrow

Perhaps Torsten Müller-Ötvös, Chief Executive Officer, Rolls-Royce Motor Cars, should consider a brand name change to RR Vehicles – hardly engrossing but accurate. Continue reading

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Ford US April Sales Off -5%

Well. yes, but in a global business gigantic trucks are not saleable elsewhere, and it is becoming increasingly difficult to meet emission and fuel economy regulations that are tightening everywhere. Ford spears to be a three-legged stool with the car leg chopped off. Continue reading

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Auto China 2018 – Mercedes A-Class L, Maybach Show Car

“This car is made specifically for the Chinese market. The long-wheelbase A-Class Sedan is unparalleled in the compact segment, bringing together outstanding comfort with a fresh and dynamic design and top-notch technology.” Continue reading

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HondaJet China Expanding Operations

Honda Aircraft Company – the parent firm – has established a worldwide dealer and authorized sales network to provide service and support for HondaJet customers following patterns set by U.S. aviation stalwarts Cessna and Gulfstream. Continue reading

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U.S. March Sales – Light Trucks Up, Cars Down Again

During an unexpectedly strong March, U.S. auto dealers sold 1.65 million vehicles, a 6.3% increase year-over-year. Detroit Three brands per AutoData held just 45.7% of the U.S. market in March, selling 755,152 vehicles – with 612,052 or a whopping 81% … Continue reading

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Nero Edizione Package for Giulia and Stelvio SUV

Is it not enough that all Giulia and Stelvio models have not only a broad racing and performance heritage but take the Germans on – once again- with best-in-class horsepower, 0 to 60 mph acceleration times, top speed, power-to-weight ratio, and close to 50/50 weight distribution in addition to their instantly recognizable Italian styling. Continue reading

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Japan Inc – ANA and HondaJet

ANA was founded in 1952 with two helicopters and has become one of the most significant airlines in Asia, operating 85 international routes and 116 domestic routes. Continue reading

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2019 Toyota RAV4 Debuts at New York International Auto Show

The use of the emerging TNGA platform – Toyota New Global Architecture, a modular unibody – allows a longer wheelbase and wider front and rear tracks to provide a stable driving. For off-road driving, the shorter front and rear overhangs will aid in RAV4’s ability to overcome rugged terrain or Michigan public highways. Continue reading

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