Execs from Uber, Intel Speaking at SAE Convergence

SAE today announced that executives from Uber and Intel Corporation will provide their thoughts on the future of technology, how personal mobility, the Internet of Things (IoT), and autonomous driving are “converging.”


The keynote speakers following will be at the September 19-21 Convergence meeting in Novi, Michigan, on Monday, September 19 from 9-10:30AM.

Elliot Garbus is vice president of the IoT Solutions Group and general manager of the Transportation Solutions Division for Intel Corporation. He is responsible for delivering Intel’s vision for connected cars spanning from In-Vehicle-Infotainment and autonomous driving, to intelligent transportation systems. His address, entitled Architecting the Future of Transportation: Challenges and Opportunities, will focus on how technology is changing the landscape of the automotive industry and how the convergence of technology from the car to the cloud will help to bring about substantive changes to a fully autonomous world.

This keynote will also address current and future challenges: how we are working with our partners, collaborating with world-renowned research teams, and employing the foremost experts in a broad range of technologies from vehicle dynamics to semiconductor physics, door locks to data center to prepare the industry for the amazing future of transportation and autonomy.

Sherif Marakby is Vice President of Global Vehicle Programs at Uber. He oversees Uber’s Vehicle Programs, manufacturer strategy, and technology integration efforts. In April, 2016, he joined Uber from Ford with 25 years of experience delivering vehicle programs and new technologies. These included hybrids, plug-in hybrids, and battery electric vehicles.

Sherif recently led all Electrical systems and components in Ford and Lincoln vehicles globally. This meant integrating Siri, Apple CarPlay, Android Auto, and various Driver Assist technologies into vehicles. His keynote address will share insights on the growing number of consumers who are opting to hail a ride rather than own a car. He will discuss the implications of ride sharing for the automotive industry. He will explore how cars can be part of the solution to some of the most pressing issues facing our cities today

For more information about SAE 2016 Convergence, the conference program, or to register for the event, please visit https://www.sae.org/events/convergence/

About Kenneth Zino

Ken Zino is an auto industry veteran with global experience in print, broadcast and electronic media. He has auto testing, marketing, public relations and communications expertise garnered while working in Asia, Europe and the U.S.
This entry was posted in electronics, engineering, people and tagged , . Bookmark the permalink.

Leave a Reply

Your email address will not be published. Required fields are marked *