Ford Motor Company announced that Elena Ford has been named Chief Customer Experience Officer. In this role, she will lead the organization responsible for creating a world-class customer experience throughout the entire ownership cycle. The company also announced that John Savona is named vice president, North American Manufacturing.
In this role, Elena Ford, 52, will report to Joe Hinrichs, Ford president, Global Operations. The realignment of customer experience under Global Operations will allow Elena Ford, 52, to work with Ford Customer Service Division and the Quality organization “to connect the design and implementation of a world-class customer experience system that connects the interactions between Ford and its customers around the world. In her role, she will continue to be closely integrated with the Sales and Marketing organization and global dealer network.” Continue reading