Tag Archives: Dodge

FCA US April Sales Sees Trucks and Namesake Brands Decline

The brands* the company is named after Fiat and Chrysler both posted huge declines. Sales of Fiat vehicles declined 45 percent to 1,404 vehicles. Chrysler brand total sales fell 18 percent in April to 14,189 vehicles compared with the same month a year ago. The Chrysler Pacifica minivan posted a 5 percent retail sales increase to 7,864 vehicles. Continue reading

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Dodge Dart Reborn based on Alfa Romeo Platform

The new Dodge Dart will appear in modified form with a lengthened and widened platform, which Dodge claims will have segment-leading interior roominess. Dodge exited the compact car segment (or so-called c-car segment) when then owner Daimler killed the Neon back in 2005 – as gasoline was relatively cheap at just over $2 a gallon and truck and SUV sales were booming. The Neon nameplate goes back to the 1995 when Bob Lutz then at Chrysler boasted it would beat the Japanese in the economy car segment. It didn’t come close. Continue reading

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Redesigned Models Offer Automakers the Best Chance to Increase Buyer Consideration

A redesigned new model is an automaker’s best opportunity to change the perceptions of the past, according to a new study released today that analyzes the reasons auto buyers fail to consider – or avoid – particular models when shopping for a new vehicle. Continue reading

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